Today more and more people are using their mobile devices to do work, search for places, schedule meetings and more. It only makes sense then to make sure that the people looking for you, will not only find you easily, but also be able to get the relevant information from your mobile app or website. You might ask "so what is the difference between a mobile app and a mobile website? Are they not the same thing?". To explain in it in some detail we have inserted an article below explaining the difference. This will help you get more clarity on what option best suits your need.
What's the Difference Between a Mobile Website and an App?
Before you can evaluate the benefits of a mobile website vs. an app it's important to understand the key differences between the two. Both apps and mobile websites are accessed on a handheld devices such as smartphones (e.g. iPhone, Android and Blackberry) and tablets.
A mobile website is similar to any other website in that it consists of browser-based HTML pages that are linked together and accessed over the Internet (for mobile typically WiFi or 3G or 4G networks). The obvious characteristic that distinguishes a mobile website from a standard website is the fact that it is designed for the smaller handheld display and touch-screen interface.
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